Answer the following questions. You can view the rubric by clicking on rubrics on the left side menu or the three dots in the upper right corner of the discussion questions.
1. Identify Porter’s Five Forces.
2. Apply Porter’s Five Forces model to the automobile industry, first provide examples for each force in the automobile industry, then discuss in detail whether each force has high/low bargaining power, and why.
3. Entry barriers can help firms reduce the threat of new entrants. Identify at least five distinct entry barriers that can reduce the threat of new entrants entering the automobile industry.Discussion 2 Rubric
Discussion 2 Rubric
CriteriaRatingsPtsThis criterion is linked to a Learning OutcomeQuestion 1: Identify the five forces.
20 ptsFull Marks
Correctly identify five forces
16 ptsGood
Correctly identify four forces.
12 ptsMeet expectation
Correctly identify three forces
8 ptspoor
Correctly identify two forces
4 ptsUnacceptable
Correctly identify one force.
20 pts
This criterion is linked to a Learning OutcomeQuestion 2
60 ptsFull Marks
Very thorough, in-depth discussion. It has at least five substantive sentences, and answers the question asked correctly.
48 ptsGood
Thorough, in-depth discussion. It has at least four substantive sentences, and answers the question asked correctly.
36 ptsMeet Expectations
Somewhat thorough, in-depth discussion. It has at least three substantive sentences, and answers the question asked correctly.
24 ptsPoor
Surface-level discussion, not depth, answers the question asked. It has at least two sentences.
12 ptsUnacceptable
Does not answer the question asked correctly.
60 pts
This criterion is linked to a Learning OutcomeQuestion 3: Identify the five entry barriers
20 ptsFull Marks
Correctly identify five entry barriers.
16 ptsGood
Correctly identify four entry barriers.
12 ptsMeet expectation
Correctly identify three entry barriers.
8 ptspoor
Correctly identify two entry barriers.
4 ptsPoor
Correctly identify one entry barrier.
20 pts
Total Points: 100
